Open role

Senior Lifecycle & Loyalty Strategist

The role

We are on the hunt for a Senior Lifecycle & Loyalty Strategist with experience in customer engagement and retention to join our team of highly skilled CX marketing, digital and loyalty specialists. This role is based in Newcastle and will be responsible for delivering our strategic offering for some of Australia's biggest and most customer-centric brands.

Specifically, you'll be working full-time to:

• Work collaboratively to lead and to deliver strategic projects.
Get your hands dirty in the doing. As a small team, you’ll be wearing multiple hats to help manage and deliver strategic projects.
• Work effectively across strategic, brand & creative, and digital-based projects.
• Apply your skill set and expertise to our other non-strategy based projects and clients to help elevate T&H’s CX and strategic thinking.
• Lead several accounts to manage their respective stakeholders, campaigns and projects, and build a road map of ongoing works.
Oversee and manage projects and campaigns to ensure they’re on time and to budget.
• Work with the business development team to pitch for and nurture new leads and opportunities.
• Work with the broader team to foster a team environment
• Become a trusted advisor to our clients and a go-to person for helping them with their business issues.

About Tortoise & Hare

We collaborate with leading Australian brands with a shared desire to put their customers first.

We believe that loyal relationships are built on consistent effort over the long term. This takes a genuine commitment to follow in a customer’s footsteps and persistence to keep pace with them at every stage of their journey.


For this reason, we’ve assembled a team of CX and loyalty experts who are passionate about helping our clients leverage their most valuable asset – their customers.


We’re proud to do things differently
• We are customer-focused and business-minded.
• We offer industry-leading expertise with agency and client-side experience.
• We provide a holistic service offering from strategy through to execution.

Join us and help further the craft of customer relationships.

A little about you

• You're operating at a Senior Strategist level with extensive experience in driving engagement with existing customer bases, across an end-to-end lifecycle.
• You're a team player, able to persuade, inspire and build trust.
• You're ready to problem solve and self-educate but know how and when to utilise others' strengths.
• You're meticulous and see the value of delivering on the last 1%.
• You're productive, efficient and have strong time management skills. 
• You take great pride in your strong work ethic.
• You understand that your role is to be the voice of the client internally and of the agency externally. 
• You have incredibly strong interpersonal and communication skills
• You're active and invested in improving the way we work
• You'll be the lead on client conversations and be responsive to requests as and when they come in.
• You're interested in the role and impact of innovation in technology, media and platforms on the future of marketing. 

Your qualifications and experience

• Experience in customer, loyalty, engagement, or retention roles is required.
Tertiary education in communications or marketing.
•Min of 8+ years of account management or marketing experience in a customer, loyalty, engagement or retention and/or digital marketing capacity.
Demonstrated experience in customer lifecycle strategy e.g. lifecycle framework development, customer journey development, customer value proposition design and qual/quant research.
Demonstrated experience in digital marketing, data and segmentation to build out omnichannel lifecycle strategies and journeys.
•>Working knowledge and experience in marketing automation platform solutions (Salesforce, Adobe etc.).

What to expect at Tortiose & Hare

Team work

We work collaboratively to help push our collective understanding and deliver a better-finished product. And because we enjoy working together.

Balance

We all enjoy the career fulfilment that comes from doing interesting work for big brands, but at the end of the day, we’re family people who like swimming at the beach, good food and refreshments.

Challenge

By working at the forefront of customer experience we’re constantly breaking new ground and challenging the status quo.

Autonomy

We're a senior team and are comfortable managing our own time, workload and deliverables.

Flex

We have a flat, respectful structure. We build the best team and reporting line for each project we take on.

Application